Email Kroger's Group Vice President of Corporate Affairs about the cage-free commitment

Why it's urgent

There is no fixed deadline. The page says Kroger abandoned its 2025 cage-free target, and no decision date is given.

The strategy

Emails to a senior communications executive may raise the issue internally, since reputation is part of his role. One email is unlikely to change Kroger's decision alone, and the page shows 680 others have already sent one.

Why it scored 50

Scale: Huge

Roughly 1 million to 10 million hens, a guess: Animal Equality says only 'millions' of hens are affected and gives no count, so this is an estimate based on Kroger's size as a large US grocer.

Severity: Serious

Moving hens out of cages is a meaningful welfare improvement, though it is an indirect change through a corporate commitment.

Chance of success: Long shot

Kroger has already backed away from the target and, per Animal Equality, has gone quiet, so there is no sign it is leaning toward acting.

Your difference: Small

One email among about 680 others reported on the page, with no sign that each is individually read or counted.