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Sign the McMissing petition for a plant-based burger on US McDonald's menus

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2 min

Why it's urgent

No fixed deadline is given. The campaign was posted October 7, 2026.

The strategy

Asks McDonald's to add a plant-based option, using customer demand as the pressure. Plant-based options could reduce demand for some animal products, but the effect of one signature is small.

Why it scored 33

Scale: Big
Guess: under 1 million animals, since no source gives a figure for how many animals a US plant-based patty would replace.
Severity: Moderate
The benefit to animals would be indirect, since it depends on customers choosing the option instead of meat.
Chance of success: Long shot
The report shows no commitment from McDonald's to a US plant-based patty.
Your difference: Small
A single petition signature among many.

Open to anyone who wants to sign. The report does not say what personal details the petition requires. Sources: mercyforanimals.org, mercyforanimals.org. How scoring works