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Ask Dell's board to address Kevin Brown's dual role

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10 min

Why it's urgent

There is no fixed deadline. The page gives no date for any Dell decision.

The strategy

The campaign tries to link Dell's leadership to Kroger's hen commitment. Its effect on hens is indirect, and Dell has already refused a letter, so one email is unlikely to change Dell's position.

Why it scored 42

Scale: Huge
Roughly 1 million to 10 million hens, a guess: Animal Equality cites 'millions' of hens without a count, so this is an estimate based on Kroger's size.
Severity: Moderate
Removing one board member would be an indirect step, not a direct change to how hens are housed.
Chance of success: Long shot
Dell staff refused the letter, so there is no sign Dell is leaning toward acting.
Your difference: Small
One email among about 1,496 others reported on the page, with no sign each is counted.

Open to anyone. The page does not say what details the form asks for. Sources: animalequality.org, animalequality.org, animalequality.org. How scoring works